The story behind our gin

What started as a creative idea at CTCS became a gin inspired by the world we work in every day. As specialists in herbs and spices, we wanted to create something that reflects the origins, aromas and products that define our trade. 

Rather than creating a standard spirit, the goal was to develop a gin built around authentic botanicals sourced through the CTCS network. A product that connects origin, expertise and craftsmanship in one glass. 

A defining part of the project was that CTCS supplied the botanicals used in the recipe. This made the gin a true reflection of the company’s world: rooted in origin, sourcing and the global spice trade.

The recipe combines a carefully selected range of spices and botanicals, including Lampung pepper, Muntok pepper, long pepper, cubeb, cardamom, clove, cassia, Ceylon cinnamon, nutmeg, mace, galangal and sereh.

Each ingredient was selected not only for its flavour profile, but also for the origin story behind it. Together, they create a layered gin with warm spice notes, subtle freshness and a refined complexity that evolves with every sip.

Together with creative and marketing partner Giraffes4Zebras, the concept was translated into a complete visual identity for the gin.

From the initial concept and storytelling to the bottle, packaging and label design, every element was carefully created to reflect the identity and premium character of CTCS.

A key part of the design process was ensuring that the gin felt like a natural extension of the CTCS brand. By combining the world of spices, origin and craftsmanship with the existing CTCS visual identity, the result became more than just a custom bottle. It became a product that truly represents the company and the market it operates in.

The final design combines contemporary packaging with refined storytelling, creating a distinctive presentation that brings together origin, craftsmanship and design.

The gin was produced and bottled by New Spirits, specialists in craft and private label spirits production. By combining CTCS’ knowledge of spices and sourcing with New Spirits’ distilling expertise, the idea was transformed into a finished product. 

A collaboration built around origin, craftsmanship and flavour. 

A gin that brings together botanicals, expertise and craftsmanship in one distinctive bottle.